“Fox Kalomaski has created an incredibly strong and motivating positioning for thecentre:mk, we are very pleased with their thinking and creativity.”
Interactive Advertising Agency Fox Kalomaski: Travel Advertising & More
- TV
- Press
- Outdoor
- Radio
- Digital
- Direct Mail
- Door Drops
- Literature
- Promotions
- Exhibitions
- Strategy and planning
- Back to Our clients
THEY REAPPRAISE OUR BRAND LEADING TO 80% MARKET SHARE OF A 22M CATCHMENT
Careful targeting with brand and event driven messaging has led to an 80% market share of this regional shopping centre’s 22m catchment. Our sophisticated integrated campaign set out to attract Milton Keynes’ more affluent outer catchment whilst maintaining footfall from the core.
The total ABC1 profile now accounts for 64% of all visitors. 51% of all visitors travel from up to 90 minutes to the centre. Our work has delivered an increase of nearly 1m visitors over the last 12 months.
